WebExam reached a small but significant milestone yesterday, March 7, 2008. The 100th student enrollment for online testing or certification.
It appears that WebExam is experiencing The Network Effect – a characteristic that causes a service to have a value to a potential customer which depends on the number of other customers who are users of the service. One of the results of the network effect is that the use of a service by one individual indirectly benefits others who use the service. Wikipedia has a nice discussion of The Network Effect here.
The first testing and certification class on WebExam has become the most popular exam, Property Preservation Certification. It appears that as more students test for certification and present the results to potential employers, the more the potential employers direct additional applicants to WebExam.
We are now seeing a few employers requesting a peek “behind the scenes” and offering their recommendations and requests. Their participation is welcome and appreciated.
I would like to give credit for reaching this milestone to the students that have taken the initiative to test for certification and put forth an effort to market their services to an industry that has yet to agree on standards for certification. It appears that the people in the field, the preservation contractors, are seeing benefits from their own promotion of testing and certification and their efforts towards marketing their newly measured skills.
I look forward to your continued involvement in the success of WebExam and the adoption of certification standards for the industry.
Terry Platt
President, Gulf Thunder Corporation
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